Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium.
Well over half of all surveyed internet users utilize Google’s Chrome web browser, and it’s not difficult to see why. The ability to customize your browser via third party apps, extensions and more makes surfing the web a truly personalized experience.
Software developers make a profit by selling us the best product they can create. When selling pieces of their software in bulk they offer licensing packages to businesses so you don’t have to buy 100 copies of the same CD. Simple enough, right? Well, now that an increasing amount of services and tools are moving into the cloud it’s a lot harder to track how many licenses you’ll need and how much they’ll cost.
Your service provider, who you have tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Usually, that kind of longevity in developing continuity plans has resulted to some providers overlooking or underestimating certain issues.
As more and more content management services are released to aid SMBs in online marketing, security risks also increase. One such helper is the image processing service ImageMagick. And while it has proven useful to countless businesses, it is now something you should be concerned about from a security standpoint.
Managing your company’s Twitter account can be tricky. You have a lot of brilliant things to say in under 140 characters but the problem is getting more eyes on your tweets. What’s worse is that there are other companies competing with you to grab that attention.
Companies have increasing opportunities to tap into a virtual, on-demand workforce that’s proving to be a third-generation sourcing ecosystem for key talent. The human cloud offers a competitive advantage for startups and SMBs to compete with large enterprises by leveraging specialized skills and expertise that are outsourced globally.
Every business sits on top of a foundation of different building blocks that enable it to operate smoothly and efficiently. One building block that is becoming increasingly essential is IT hardware. Server hardware can be expensive, which is why proper management is vital.
For someone with limited IT experience like a small business owner, they could find themselves overwhelmed by their company’s IT demands. Fortunately, virtualization services are giving small business owners a fighting chance. However, the term virtualization can refer to a number of different strategies.
There are many marketing techniques SMBs use to gain clients. Free information products, brochures, and press releases are just a few among many. But how do you know what’s most effective? It all comes down to looking at data and seeing for yourself what’s worked before.